A brand is only useful if people know how to use it.
We build visual identities that are clear, practical, and easy to apply. Every decision, from the logo to the typography, is made with the real world in mind so your team can create new materials without reinventing the brand every time.
Papahānaumokuākea Native Hawaiian Cultural Working Group
Since 2001, the Papahānaumokuākea Native Hawaiian Cultural Working Group has been the Native Hawaiian community’s representative voice in the management of the Northwestern Hawaiian Islands. We built their full identity system: logo, letterhead, presentation and social templates, and a family of patterns. Each pattern carries a different element of this sacred region, and together they interlock the way the resources themselves relate.
Blue Nature Alliance
The Blue Nature Alliance works to secure effective, equitable protection for 18 million square kilometers of ocean — five percent of the global ocean — accelerating the push to protect 30% by 2030. We built their identity on the architecture of a coral reef and the life it supports. The brand reads the way the ocean does — not one surface, but layers that depend on each other.
Orienne
Orienne is a research platform mapping adult development — how people grow, and how inner states and long-term growth shape one another. We named the company, then built the identity from that starting point. The mark takes the platform’s premise literally: a mind isn’t one thing, but many pieces that together form a recognizable shape.
